There’s a motivation and a tinker of curiosity behind the scenes that unleashes another hot designer on to the scene for us to adore almost every month. This time that new clothing line to lift and carry on our shoulders is an eclectic clothing company called Elusion. In 2001, four freshmen at the University of Toledo in Ohio envisioned a clothing line called Elusion Clothing. Three of the original four quit shortly after starting. In 2006, Danita Davis launched the brand into the public. In her hometown of Cleveland Heights, Ohio, the brand began to make noise. Soon after the line reached out into neighboring states including Illinois and most known, New York. Davis studied fashion inside and out before launching her own clothing brand, but never attended any fashion schools. Now, the brand is in several stores across considered to be one of the next major clothing brands. Their aim is to make high end fashion at affordable prices. Every man should be entitled to look good, no matter how much money they have.